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The Duplicate Content Debate and You the Writer

Being a writer, words are your means for conveying your business or personal messages. You engage in article writing and article submission to get information out to your audience. You know that article marketing is the vehicle to get this information to your target market efficiently.

Publishers love when you create quality articles on a host of different topics. Their readers’ relish this content and desire it on a regular basis. The reputation of the publisher grows the more they provide this type of content to their audience.

In turn, your reputation grows with said publishers, and their readers. Everyone wins with fresh, timely and useful articles and other content. That’s why it’s important for you to supply new content always on important topics to publishers and their readers.

Think of yourself as a publisher as well. You may operate one or more websites or blogs. You don’t want the same content on each of these portals. That’s what the duplicate content debate refers to today. Your site or sites must also have a steady stream of new, fresh content for your visitors.

Consider the articles on your websites and blogs. Does each portal stand out as unique from the other? Alternatively, do different templates frame the same words? If they do, you’re offering your niche audiences nothing new beyond different design.

In addition, consider content you import from other authors. If you find useful content others make available for your use, do you attribute properly? If you don’t, then you’re using duplicate content the wrong way.

The duplicate content debate is often confusing for writers and affiliate marketers. It’s important to know how duplicate content affects your relationship with search engines. This knowledge helps you create proper content for your websites. It also helps you use other authors’ content properly. In this way, the search engines don’t penalize you.

Here’s a brief overview of duplicate content:

What is Duplicate Content?

Duplicate content is significant chunks of content within or across domains, which completely matches other content. Alternatively, this content may be very similar to other content.

Why Do Some Website Owners Duplicate Content?

Some internet marketers duplicate content across different domains to try to manipulate search engines. They want the keywords in this duplicate content to lure the search engines their way. They want higher search engine results page (SERP) listings.

However, these website owners don’t want to take the time to write original content. They find it easier to use the same content multiple times across various sites. This is often other peoples content, although they don’t always attribute it as such. The easy way out is not always the reputable way. The major search engines soon make this apparent.

How Can You Avoid Using Duplicate Content the Wrong Way?

The best way is to write your own 100 percent original articles. This means different original articles for each domain you have. Don’t place the same content on two different domain names you own.

First, your readers love new, useful and relevant content that answers their questions and concerns. You may link your sites one to another. Your niche doesn’t want to see the same articles on every site you own.

The search engines don’t want this either. They want to supply their users with quality search results. That means links to websites that each has their own unique content. Web searchers don’t want to link to multiple sites that say the same thing in the same words.

Redundant and boring turns web searchers off. In addition, never use the same blocks of text across different pages within your domain or domains. Search engines discourage this repetition and lack of diverse content.

Can I Use Articles From Other Authors without Breaking the Rules?

Yes, you can, if you credit the source with appropriate acknowledgements:

* include the website title
* include the website link
* include the author’s name
* reprint the article according to the source’s instructions

What’s the Most Important Point to Remember Concerning Content?

It’s vital you remember that all content on your website must offer value to your visitors to be beneficial. This means beneficial to them in terms of gaining important new knowledge. It also means beneficial to you in helping you grow your audience for your writing and your business.

There’s nothing to fear in using content on your site, whether you or someone else writes it. Give your website the same fresh articles that you supply publishers via article marketing. In addition, access more on the duplicate content debate topic through a good article distribution service. The best ones have EBooks rich with tips on how to use content properly and build your online reputation.

Carol Palmatier is Vice President of Marketing for the premium article distribution service; Article Marketer, and a “Word of Mouth” marketing expert. Learn about duplicate content here.)

The Duplicate Content Debate Demands Presenting Unique Content

You no doubt take pride in your article writing efforts. You have an audience you wish to enlighten and inform concerning certain topics. You conduct research and add knowledge from your own experiences to your articles. You authoritatively present information so as to connect with your readership.

You then engage in article submission to a good article distribution service. You understand that article marketing gains you a significant audience. This is through wide and deep distribution of your content to popular publishers. With your website links imbedded in your author’s resource box, traffic flows your way.

Your work is complete. Or is it? What happens once your target market reaches your website? Are they going to happen upon the same articles they saw published elsewhere? Are they going to link to other websites you may own, and see the same content?

Does your website contain articles from other authors? If so, are they presented as being from another source and not your own? All of the above questions are at the heart of the duplicate content debate. This debate demands you present unique content on your website.

It’s the same as your article campaigns. You send relevant, useful articles to an article marketing service. They deal with publishers who want new content on a regular basis from writers. They don’t want to see the same articles all the time.

Visitors to your web pages want fresh content. They don’t want to arrive on your site and see it’s the same old, same old. They see this cookie cutter content on too many sites. This is duplicate content and it hurts your reputation as a writer. It also hurts your reputation with the search engines.

Duplicate content is major blocks of content within or across domains that completely matches other content or is very similar. It’s repetitive content. This content taxes the patience of web searchers who seek new and diverse content on topics.

Think of your own web searching where you encounter the same articles on a host of sites. Sometimes you arrive on one website, and each page of the website has huge blocks of exactly the same content. This provides no value to you. After reading a block of content once, you don’t want to read it again.

The major search engines dislike duplicate content used the wrong way. They feel that those who use duplicate content this way are trying to manipulate search algorithms. Search engines do not enjoy these tactics.

Some internet marketers stuff the same content on a host of pages. They hope to garner traffic through massive presentation of keywords. Some try to gain more traffic through popular or long-tail queries. They feel stuffing sites with the same keyword phrase content helps them achieve this goal.

In essence search engines, web surfers, and you want fresh content. Search engines want to keep web surfers happy by providing then great search results. The web surfers want to arrive on sites that give them useful, up-to-date information consistently. You, personally, enjoy this kind of content in your own searching.

As a writer, you are trying to get a message across to your visitors on your website. This is to promote a business, cause, hobby, or other interest. Your success is in direct relation to the content you provide others.

Therefore, write 100 percent original articles for each site you operate. If you only have one website, make sure the content on each page is different. Don’t repeat huge chunks of text across multiple pages.

Think of your readers. Think of their reaction to significant amounts of the same or very similar content on each page. Your reputation as an authoritative source of information suffers when you handle content this way.

If you come across useful articles written by other authors, attribute it as such. There are many good writers out there who have useful articles that may complement your site precisely. That’s fine; post those articles every so often.

Just remember to indicate the source of the article. In addition, indicate the author’s name, and their website link. Publish the article exactly as the writer wrote it. This means you’re adhering to copyright laws. You also respect the efforts of others in the writing fraternity.

More information on the duplicate content debate is available through an article marketing service. Download an EBook on the topic from a service that provides one for free. A good EBook on the topic gives detailed advice on how to create unique content for your website. Build your credibility as a writer through the proper presentation of good content.

Tiva Kelly is the Head of Article Coaching and offers advice to authors at
Article Marketer, a highly popular article distribution service. Learn about dulicate content here.

The Duplicate Content Debate and You

As an affiliate marketer, the phrase “Content is King” is probably familiar to you. You understand that populating your website with articles, reports and other useful information is essential. Visitors to your website want advice, tips, data, how-to information and more. If you do not provide useful information, your visitors will not use your site.

The temptation in affiliate marketing is to load a site with content haphazardly. Often, marketers want to get content on quickly, and the more the better. They know the search engines love content.

Many internet marketers have multiple websites. Some populate these various websites with the same content, just for the sake of having content. The major search engines discourage this kind of content stuffing.

Think of things from the search engine’s point of view. They have users who trust them to provide quality search results. It looks bad on them if they provide numerous search results that link to the same kind of content.

Think of things from your point of view. You may search the term
“Premium Snowboards” and pages of search results come up. You then click on a myriad of these. Each link brings you to web pages that have the same articles or reports on premium snowboards.

Very quickly, your surfing becomes redundant. There is no new and fresh information for you to access. Everyone is duplicating everyone else’s content in exactly the same way, while trying to make it appear as his or her own creation. This is a poor way to handle content on a website.

What is duplicate content? Typically, duplicate content is major blocks of content on or across domains. This is content that either completely matches other content or is extremely similar.

Marketers sometimes duplicate content across multiple domains to manipulate search engine rankings. They want the keywords in this duplicate content to trigger a high ranking in search engine results.

Some times internet marketers seek to gain more traffic through popular or long-tail queries. They use duplicate content across several websites to achieve this end. Again, the major search engines frown on this manipulative behavior.

As an affiliate marketer, you want to operate according to the rules. Why receive a slap from a major search engine for wrongly using duplicate content. In the end, your business suffers, as your efforts were a waste of time.

The search engines penalize you by not recognizing your site. You therefore gain the opposite result, no top search engine rankings. This also hurts your page rank, which may become non-existent.

In addition, think of your reputation as an affiliate marketer. You promote products on your website and blog. You may have several websites and blogs. People who visit these portals want timely and relevant information on topics related to your products. They also want quality product reviews, fresh and up-to-date.

Protect your reputation as a knowledgeable and credible affiliate marketer by giving your audience this information. You can do this in many ways. This includes using other peoples content, but using it the right way. Here are a few tips concerning using content wisely:

Write Your Own Fresh Content

You cannot get any fresher content than creating your own well-researched 100 percent original articles. Write articles that talk about your experiences with your affiliate products.

Interview others and write an article or report based on their testimonials. Engage in article writing on topics related to the products you sell. This “extra” information on related topics provides additional insight into the products you market. Customers appreciate this.

Rewrite Affiliate or Private Label Rights Materials

You can take existing information and put it into your own words. In this way, your site does not have the same look and sound as other affiliate websites. This makes your website unique. You are still offering excellent information, but in your own voice.

Properly Acknowledge Content from Others

Adhere to copyright rules. When using the content of others, include a resource box that links back to their website. Present the content exactly as the owner of it specified. Do not pass off the work as your own. Give the name of the author as well.

You can format the content to match the look of your site. You can use deep linking, bolding and other formatting. This makes the content unique to your site while still maintaining the terms of use of the original author.

More information on the duplicate content debate is available through a good article marketing service. EBooks are available that explains the issue fully. A good article distribution service offers these EBooks free as a service to affiliate marketers and authors. Take advantage of what they offer to ensure you understand the use of duplicate content fully.

Brad McGovern is the Marketing Manager at
Article Marketer, and offers advice and news of note to article marketers. Learn about article marketing works here!

How to Use Content Online and Not Fret about the Duplicate Content Debate

In affiliate marketing, your websites, blogs, and micro-sites are your lifeblood. You engage in article writing, article submission, and article marketing to get people to those different sites. This is through the links in your articles’ author’s resource boxes. Once visitors link back to your site, you develop your relationships with them further.

Success in building quality online relationships with potential customers depends on content. Visitors to your web pages want useful information that speaks to their needs. It’s your responsibility as an affiliate marketer to provide top-notch content.

However, that’s often easier said than done. It takes time to create original content. It’s tempting to write some articles, and then place those articles across all your different websites and blogs. It’s akin to “One size fits all” that you see in advertising. You write one article that you fit onto all of your websites and such.

The thing is the search engines and web searchers dislike this approach to building content. This is the duplicate content debate you hear about today. Duplicate content generally refers to significant blocks of content within or across domains that completely match other content. If they don’t “completely” match, they are definitely extremely similar.

Some affiliate marketers seek to manipulate the major search engines. They duplicate the same articles and reports across their many domains. Their hope is to gain better search engine rankings because of all these keywords. They hope to gain traffic through a host of popular or long-tail search queries.

You have to look at the duplicate content from two viewpoints. First, the search engines have a responsibility to direct their users to fresh content. This is timely content that keeps their users up-to-date on certain subjects and topics. The search engines reputation with their users depends on providing them diverse search results.

Second, web searchers don’t want to see the same content on all your websites. You probably link some, if not all, of your sites to one another. Each website helps direct traffic to the other. Think of the person who accesses your site. He or she then follows a link to another site of yours.

The last thing they want is the same content on another site. It’s a waste of their time to link to the other site to read the same articles or reports. It’s also frustrating to people when affiliate marketers use the same articles from other sources. Many affiliate websites that promote the same products use the same content.

There’s a right way to use your own content, and the content of others. One way is to write your own articles and to tailor each one to each website you own. Each website has its own persona and is unique. Articles on these sites must also have their own persona and be unique from articles on your other sites.

It’s important to have different content across different web pages within one site. Don’t copy blocks of text across multiple pages on a site. This is the wrong use of content as well.

In addition, you’re busy as an affiliate marketer. You may want to use articles your affiliate program provides. You may want to secure some Private Label Right’s (PLR) articles.

Additionally, you may access articles from an article directory site. You found a great author who really understands topics related to your affiliate products. You know your target market would love to read this content.

You can use all of the above mentioned content and avoid the duplicate content debate by following a few rules. When you use affiliate program or PLR articles, rewrite them in your own words. This takes less time then researching and writing an article from scratch.

If you import articles from article directories onto your site, give credit to the original author. Indicate who wrote the article, the source of the article, and a link to the author and directories website. Don’t rewrite this person’s article. Publish the content on one website of yours exactly as the author wrote it.

An article such as this only scratches the surface of the duplicate content debate. As an affiliate marketer, you should gain a deeper understanding of the topic. After all, content is what drives your business.

You want to use content properly so as not to annoy the search engines. Look for a good article distribution service that makes an EBook on the duplicate content debate available for free. Study the book to ensure you play by the rules when placing content on your websites.

Good content does build your affiliate marketing business. Unique fresh content across your websites attracts the attention of search engines. They trust you are providing quality information and direct their users your way.

Chris Ellington is CEO of IPNM, the parent company of Article Marketer: first choice for article distribution by article marketers around the world. Learn about duplicate content here.

Internet Marketing Articles: Writing for Profit

I write internet marketing articles every day. I like to write my own articles. I never use private label rights material. I have tried a couple of times, and it just doesn’t work for me.

I enjoy my internet marketing career. I enjoy learning new things every day. If I can just concentrate for a few moments I find that there are always new things that I have learned that I can write about. It’s good for me to write about what I learn and make my knowledge and my thoughts clearer in my mind as I share them.

Every person creates an image for himself as an internet marketer. If I used someone else’s ideas then I am not building my image and am not adding to my own foundation as an internet marketer. I would just be taking someone else’s ideas and theories and pretending to make them mine. I don’t like to write about anything that I don’t really understand.

I feel that with every internet marketing article that I write I am building my brand and making my contribution to the online world. I like sharing what I learn and feeling that I may be able to help others. I put every one of my articles on my blogs and I am sure anyone can tell they are written by the same person, me.

The most important thing in internet marketing articles is content. If you have great content it will come across to the reader and chances are they will want to do business with you. So, while the call to action should be strong for the product you are promoting in your article, the information that you leave the reader with is going to determine his interest in clicking your link most of the time.

Most people on the internet do repeat business with people they come to trust. If your articles are consistently filled with useful information, this will carry a good message to your readers. They will get to trust your valuable information and will want to buy from you.

The only tool that I need to write internet marketing articles is a keyword tool. Keyword research is important for the search engines to categorize your articles. After I choose my keyword it is time to write.

I use my keyword in my article and refer to a product that I want to promote which is related to that keyword. At the end of my article I will let my reader know how that product will help him by offering a solution that he needs.

You can create a business by just writing internet marketing articles. Article marketing can be very viral. You want as much exposure as you can get for your articles.

If you write an article every day and submit it to article directories, ezines and social bookmarking sites, after just one month you will probably have 30,000 copies of your articles on the internet carrying your links to your products and your website. Of course, the more you write, the more exposure and traffic you will create.

Get your internet marketing articles submitted to thousands of sites with one click. Get the exposure you need and start making profits.

Cris Santeiro writes extensively on internet marketing. For more information and to sign up for a copy of her free newsletter, visit CrisSanteiro.com

Understanding the Duplicate Content Debate is Essential for Affiliate Marketers

Affiliate marketing demands that those who engage in it play by the rules. With the Internet as your platform, there are certain processes, protocols, and regulations to follow. This pertains to proper e-mail marketing techniques to avoid spamming. It also pertains to reputable advertising techniques through to presenting fresh information on websites.

There are hosts of other ways to run an online business in a professional manner. However, not everyone plays by the rules. Eventually they pay the price for not doing so. This is especially true when it comes to duplicate content.

It’s essential that you understand the duplicate content debate as an affiliate marketer. Thorough knowledge of it helps you see what major search engines are looking for in your articles and such. Varied, unique, as well as properly attributed content is vital to your relationship with search engines.

What exactly is duplicate content? Duplicate content typically refers to major blocks of content within or across domains. In and of itself you want to have content across your domains to build an audience. However, duplicate content is major blocks of content that either completely matches other content or is extremely similar.

Some unscrupulous affiliate marketers duplicate content across different domains to manipulate search engine rankings. Often, they’re trying to gain increased traffic through popular or longer queries. The major search engines dislike duplicate content. Repetitive content doesn’t give their users fresh and new information.

This makes the search engine look bad. Eventually, they lose users. Users find their service a waste of time because of poor quality search results provided. Therefore, search engines crave different, relevant, informative content on a regular basis.

Consider your article writing, article submission, and article marketing efforts. You don’t send the same articles out every time you run an article campaign. First, the article distribution service will frown upon receiving the same content repeatedly. The publishers they deal with continually want new content.

In fact, your niche audience wants quality fresh content from you at regular intervals. That’s why they’re “your audience.” They trust you to give them informative articles, based on your past performance. They expect new information from you.

It’s important you populate your various websites with varied content. You want to include original content that you write. You can also have a professional article writer create content specifically for you. You can also import articles from an article directory. Just remember, there are those protocols that apply to having content on your websites. Here they are:

New, New, New

The search engines want new content daily from affiliate marketers. Give them this through your article writing. Research topics that your niche audience wants and write entertaining and intelligent pieces. If you do this consistently, the search engines will love you. How could they not, you’re giving them exactly what they want to give to their users.

Think of Your Audience

You can’t just slap new content on your website if it isn’t relevant to your site’s theme. The major search engines love relevancy. They want to see that your website houses useful information for your visitors. They don’t want an article on changing car oil on a site devoted to baking simple breads and such.

Those seeking to manipulate search engine rankings put content on sites for the sake of having content. They often don’t concern themselves with relevancy. They want to pack sites with keyword articles of any kind. The search engines hate this content stuffing.

You owe it to your reputation to present useful articles. You owe it to the search engine whose attention you’re trying to attract. You owe it to your readers who depend on you to have relevant information on your website. After all, that’s why they linked back to you.

Attribute With Care and Respect

You may want to use useful content on your website written by others. That’s fine. You avoid the duplicate content slap when you give credit to the original author and source. The search engine recognizes that you are not trying to pass the article off as your own. By acknowledging the original author, you show you’re a reputable affiliate marketer.

Always publish content as the original author stipulates. Include their author’s resource box, with author byline and links. Do unto other writers, as you would have them do unto you. No one can then accuse you of wrong use of duplicate content.

Learn more about the duplicate content debate via accessing eBooks on the subject. A good article marketing service provides books of this type. A book like this goes into detail on the specifics of duplicate content. Its profitable reading that all affiliate marketers should check out. Let this knowledge help you provide the right content in the right way to your audience.

Chris Ellington is CEO of IPNM, the parent company of Article Marketer: first choice for article distribution by article marketers around the world. Learn about duplicate content here.

Understand the Duplicate Content Debate for Using Content Online

When it comes to article writing to promote your business you no doubt concentrate on creating original material. You understand that your readers desire up-to-date content from you regularly. Giving them well-researched, 100 percent original work builds your writing reputation. From these quality articles, you gain valuable links back to your various websites.

The next step is for you to write, or import, diverse and useful content for each of your websites. Why is this important? It’s important for two reasons. First, your audience expects the same quality in webpage content as they do from your articles. They link from your article in an online newsletter to gain more knowledge from your website.

Second, the major search engines expect unique and useful content from you. If you duplicate content across your websites, they cringe. The major search engines are in the business of presenting quality search results to their users. If they constantly point these users to websites that have the same content, they lose users.

Think of your own web searching. When you punch in a search term, a host of sites comes up. How would you react if each site you visited had the same articles and other content? You’d be upset at having wasted your time checking out each site. You’d also be upset with the search engine for providing these kinds of results.

It’s vital that you write original content for your web pages. Make this content as varied as the articles you write for your article marketing efforts. When you engage in article submission to a good article distribution service, they engage in widespread distribution of your work. Publishers crave excellent articles full of useful information for their readers.

The search engines have this same craving. They penalize websites that use duplicate content the wrong way. Think of it, you’re a publisher too when it comes to putting content on your website or websites. You want to populate those pages with relevant, fresh content so your niche audience comes back for more.

Here’s how to use content wisely online. Following these tips ensures you’re not using duplicate content the wrong way:

Write Keyword Content for Your Web Pages

As mentioned above, you can’t go wrong writing your own content. Choose topics you know your niche loves. Include the right keywords for each article, strategically placed throughout the piece.

Don’t limit your web page content to articles only. Write original podcasts, videos, free reports, or PDF eBooks. You are in charge when you use your own content.

Import Keyword Articles from other Authors

Sometimes you just don’t have the time to write articles or other content. Why not import an article from an article directory. They make a host of articles available to blog and website owners. This allows you to present more information to your readers, from a different viewpoint.

Remember to give credit where credit is due. You avoid the duplicate content accusation from search engines when you properly attribute articles. Showcase the content exactly as the owner of it specifies. In addition, include an author’s resource box to their site. Don’t pass off the work as yours.

You can format the articles to match your web page. This includes deep linking, bolding and other formatting options. Make sure you do not change the content; just make the author’s content fit your site.

Make use of PLR, Freelance Writers, and Affiliate Program Materials

Using one, or all, of the above three helps you get diverse content onto your web pages. Of course, there’s still work involved for you the writer. With Private Label Rights (PLR) articles, you buy content and rewrite it so it’s uniquely your own.

If you want a slew of web content, and lack writing time, hire a freelance writer. A good freelancer writes keyword rich content to your specifications. You get quality content while still having time to do other things.

If you’re part of an affiliate program, access the materials they provide. Many supply articles, e-mail campaign material and such. Some have newsletters, online brochures, catalogues, eBooks and reports.

Totally rewrite their promotional materials in your own words and style. In this way, you aren’t a cookie-cutter affiliate presenting the same words to your niche. You are giving them fresh, unique content on your web pages. You content won’t look the same as all the other affiliate marketers content.

There’s plenty of information on a good article-marketing site concerning the duplicate content debate. The best have resources that explain this issue fully. Look for an article distribution service that offers a free eBook on the subject. We’ve only scratched the surface of the topic. Additional resources discuss the finer points and help you as a writer create and use top-notch online content.

Tiva Kelly is the Head of Article Coaching and offers advice to authors at
Article Marketer, a highly popular article distribution service. Learn about dulicate content here.

Don’t Let the Duplicate Content Debate Deter Your Affiliate Marketing Efforts

In researching affiliate marketing, you may come across talk about duplicate content. It seems there’s a lot of banter concerning how this type of content hurts websites. Whenever there’s much talk about anything, it’s important you find out the facts. It’s the old separating the wheat from the chaff. You want the essentials not the fluff.

That’s what you need to do concerning the duplicate content debate. Understanding the debate fully helps you plan a proper internet marketing strategy. When you understand what the fuss and commotion is about, you’ll produce content that search engines love.

A great place to find information is through a good article distribution service. They know the content business inside out. Study quality information from a premier article marketing service on the duplicate content issue. With their advice and tips, you then produce article content that satisfies your readership and major search engines.

The best article marketing services allow the downloading of free eBooks on important topics. Look for a service that offers an eBook explaining the duplicate content debate fully. Here’s an overview of what this type of eBook explains:

Explains the Players Involved

A good article distribution service understands the needs of search engines, marketers and publishers. Their position is that there is a right way to use content, including duplicate content. This “right way” benefits all of these groups.

An article marketing service operates under the premise that widespread distribution of content is vital. This satisfies the needs of affiliate marketers. It satisfies the needs of search engines who scour the Internet for good content. It satisfies the needs of publishers who crave good writing from affiliate marketers for their readers.

With you, and all parties satisfied, you accomplish your goal. This goal is to use someone else’s content to optimize your search engine results the right way. This way you don’t have to write all the time when you need to concentrate on other marketing activities. You also ensure the indexing of your web pages.

Explains What Duplicate Content Is

You must understand what duplicate content is. In this way, you come up with a strategy that keeps you in the good books with major search engines. What is duplicate content? Essentially, it’s major chunks of content within or across domains. This content either totally matches other content or is significantly similar.

Sometimes, this content is on many domains. Some marketers try to manipulate search engine rankings. They just repeat the same content repeatedly. Some want to drive traffic to their site through popular queries or search terms or long search phrases. They duplicate content in a major way to achieve these ends.

The problem is this diminishes the amount of useful varied content on the Internet. Cyberspace becomes a junk heap of tired repetitive content that contributes to a stagnant web environment. It also means an unfair advantage to those who take marketing shortcuts. It’s not fair to affiliate marketers who continually create fresh, vibrant and useful content. This is why search engines penalize duplicate content.

Explain How to Use Content

A good article marketing service eBook explains how to use content properly. Advice includes not putting the same content on two different domain names you own. It also includes not using the same blocks of text across different pages within your domain or domains.

A premier article marketing service explains how you can use content from other sites. They explain the protocol involved. This includes crediting the source of the content including their website title, link, and author’s name if applicable. They also explain how to reprint the article according to the source’s instructions. These are examples of helpful advice available in an article marketing service’s eBook on duplicate content.

Explain Tips for Creating Quality Content

A good article marketing service presents advice on offering your audience information with true value. You do this by giving them content that answers their questions. You provide content that helps your niche market solve problems. Offer top-notch information and build a relationship with your readers so they convert to customers.

A quality eBook on the duplicate content debate explains how to create excellent content. This includes using a website builder that creates content with an emphasis on quality. It also includes hiring a professional writer to write unique content for you. You can also write your own articles or secure Private Label Rights content and rewrite it. You can rewrite affiliate marketing program material.

Don’t let the duplicate content debate deter your affiliate marketing efforts. Investigate and learn what the debate is about and how it affects your content. Then get to work producing top-notch articles that are always fresh and relevant for your niche. Give them useful information and watch your affiliate marketing income grow.

Brad McGovern is the Marketing Manager at
Article Marketer, and offers advice and news of note to article marketers. Learn about article marketing works here!

Ten Tips for Writers Concerning the Duplicate Content Debate

Are you a little confused about the duplicate content debate? Has the whole issue made you afraid of using someone else’s content on your website? Are you wary about repeating yourself in your writing, afraid it will receive the duplicate content slam?

There’s no need to worry when you have a sound understanding of the duplicate content debate. Upon understanding the issue completely you proceed to create content that satisfies the search engines. In addition, you satisfy your niche audience’s need for useful information. This type of content gains you a following for whatever business or organization you’re promoting.

What is duplicate content? Duplicate content is substantial blocks of content within or across domains. However, a certain type of content gets the duplicate content moniker. This is content that either completely matches other content or is very similar.

The problem is that some people duplicate content across domains to try to manipulate search engine rankings. They may try to get more website traffic by popular or long-tail queries. They hope to achieve all this through tossing the same content everywhere. These marketers don’t take the time to create unique content for each web page or website.

Why do search engines frown on duplicate content? It’s because they depend on fresh content. Varied and useful content means they remain vital and interesting to those who use their service. Therefore, the major search engines crave good content. Here are ten tips for giving them just that:

Write Your Own Unique Content

Who knows the message you want to convey to your niche better than you do? Take the time to write informative articles that enlighten and entertain your readers. Engage in article submission, and article marketing via a good article distribution service. When you write your own content, you present yourself as an authority to your readers. You garner their trust and build credibility.

Add New Content to Your Site with a Script

You can find store scripts and video site scripts on the market. Use a website builder that creates content of high quality, fast. This is helpful when you don’t have the time to create your own content.

Purchase Content

Do you have a myriad of other duties before you right now? Why not hire a professional freelance article writer to write for you. They create original content for you, as per your specified keywords and phrases. Again, this saves time when you really don’t have any time to devote to writing.

Rewrite Content You Purchase

There are numerous options available on the Web for buying Private Label Rights (PLR). However, if you purchase this content, rewrite it thoroughly in your own words. You can add to it, change it, and improve it, so it becomes your own creation.

Rewrite Affiliate Program Material

If you engage in affiliate marketing why not rewrite the program’s promotional material. Make it uniquely your own while remaining true to their message. In this way, your content isn’t the same as all the other affiliates who are members of this program.

Follow Copyright Rules

If you use content that others created, properly state this fact. Show that another author wrote the material and include a link to his or her website. Don’t change their content.

Format the Content of Others in the Right Way

This makes the content unique to your website. Do this to make the content aesthetically pleasing on your site. However, don’t violate the terms of use of the author whose work you are using.

Use Relevant Content

It’s fine to use the content of others, as per the above rules. Just make sure the content suits your web pages. You gain the attention of search engines when you use quality content that befits your site’s topic.

Create a Sitemap

Sitemaps are helpful to your website users. In addition, search engines index sitemaps. Submit your sitemap to the major search engines so you can quickly get web traffic coming your way. A sitemap means you can let search engines know when you have fresh content. Fresh content that adheres to duplicate content rules gains you traffic quickly.

Put RSS feeds on Your Site

RSS feeds means offering more content to your website visitors. This is that fresh and unique relevant content that your target market needs. It’s content that search engines love. They tend to index your site more often when you regularly update with quality content.

Follow the above ten tips for having great content on your web pages. These tips help you avoid duplicate content penalties. For additional advice, access an article marketing service that offers a free eBook on duplicate content.

There’s no reason to fear the duplicate content slap when you constantly update your site with new articles. This helps you build your reputation as a solid information provider.

Carol Palmatier is Vice President of Marketing for the premium article distribution service; Article Marketer, and a “Word of Mouth” marketing expert. Learn about duplicate content here.)

Internet Marketing Resource-3 Specific Marketing Tools to Boost Traffic

While there are various resources out there for making money online, you need an internet marketing resource that offers results. The main reason people use different strategies is to find the missing link to their business module’s success, and boost traffic to increase profits. Over the years we’ve seen several successful scenarios, but there are three specific tools that should always be a part of everyone’s strategy.

Search Engine Optimization
Your first internet marketing resource has to be search engine optimization. It’s a way for potential visitors to look for a specific keyword in search engines, and then get results for their inquiry. Your job as a business owner is to at least reach the front page of this specific keyword phrase so consumers can view your site. The higher your content ranks the better. Getting your website on the first page of any search result is very important, as most surfers never look beyond the first page couple of pages.

When you use this internet marketing resource, it’s important to have the website optimized with the same terms. For instance, if you’re selling computers, then some of your page links will want the word “computer” in the name. The information on the site should also have keywords that are relevant as well. Once you see the boost in traffic due to search engine optimization, you’ll realize the importance it.

Email Marketing
It doesn’t matter if you’re selling garbage bags or priceless diamonds, email marketing should definitely be an internet marketing resource you utilize. It gives you the opportunity to stay in contact with visitors who would normally visit your site once and then return. Plus, it lets you know that they’re somewhat interested in what you’re offering. The only thing left to do is let the website or your emails do the selling.

Article Marketing
Probably the best internet marketing resource for boosting traffic is article marketing. Even though we live in a world that revolves around videos and places like YouTube, this is the bread and butter to gaining a reputation online. Article marketing allows you to write content about something that deals with the theme of your website.

For instance, if your website is about gardening, your article marketing campaign may be about specific gardening tips. If by chance the individual reading your information wants to learn more, they can click a link that directs them to your website. There are several directories out there that people visit everyday. The more places your information is, the wider your reach and the more powerful this internet marketing resource becomes.

Take Advantage of them All
One thing to understand is that you don’t have to choose just one internet marketing resource. In fact, if you can take advantage of all three of these and implement them into your daily routine, it’s only a matter of days before you start noticing that traffic spike. There are many others available, but you should make these the foundation of your website.

Cat Williams is an internet marketer and freelance writer who provides valuable information on internet marketing resources. To learn more, go to her website at Internet Marketing For Newbies Review.com.